About Fathom & Fjord

Our Mission

Fathom & Fjord publishes clear, science-literate stories about fish, habitats, and the forces that harm or help them. We aim to help readers understand what works and why it matters—without doom, without hype, just evidence.

We cover marine species and select freshwater species, focusing on accuracy, humility, and transparency. Our goal is to make complex marine science accessible to curious general readers, students, educators, divers, anglers, and anyone interested in understanding our oceans.

• •We require 2-5 credible sources per article, prioritizing peer-reviewed research and official agency data
• •All sources are linked inline and listed at the end of each article
• •We state confidence levels and caveats when presenting uncertain data
• •Complex terms are defined on first use with glossary links
• •We aim for plain English at an accessible reading level

Our AI images follow a documentary style with natural lighting and realistic poses. We ensure biological plausibility and avoid exaggerated or cartoonish representations. AI images are never presented as evidence of specific events or used to mislead readers about actual conditions.

You can learn more about AI best practices and guidelines at UnlockingAI.

We take accuracy seriously. If you spot an error, please contact us and we'll investigate promptly. All corrections are noted at the top of the corrected article with the date and nature of the correction.

For corrections, story suggestions, or general inquiries, please email: